Milestones

2012-Now
2012
  • Completed acquisition of 100% holding of Jiangxi Hongkelong Department Store Investment Company Limited.
2014
  • Set up a joint company with Tesco PLC to vigorously develop multi-format retail business in China.
2015
  • CR Enterprise completed the disposal all non-beer businesses to China Resources Group.
  • China Resources Enterprise Limited changed the Company name to “China Resources Beer (Holdings) Company Limited”.
2016
  • CR Vanguard has been directly manage by to China Resources Group, China Resources Enterprise Limited‘'s main business change to beer, food and beverage.
  • CR Enterprise completed the 3.75 billion purchase of NWS Kwai Chung Logistics Centre and transferred its ownership and management control to CR Logistics. The centre was thus renamed "China Resources International Logistics Centre".
2017
  • CR Enterprise Properties acquired a Sugar Estates Limited project.
  • Pacific Coffee acquired 40% stake in Aroma Coffee (Shanghai) Co., Ltd.
  • CR Ng Fung set up a joint venture company with Sovena.
  • CR Logistics acquired CR Vanguard Logistics Distribution (Qingdao) Co., Ltd. project.
2018
  • CR Beer announced a long-term strategic cooperation with HEINEKEN Group. This partnership provides CR Beer with an important strategic, longterm growth and value enhancement opportunity to expand into the premium beer market.
  • CR Enterprise and CR Alliance Fund acquired 11.45% stake in Shanxi Fen Jiu.
2019
  • CR Beer's acquisition of Heineken has been completed, increasing its market value in the high-end segment to a record high.
  • CR Enterprise signed a strategic cooperation framework agreement with Tencent.
2020
  • China Resources Beer Heineken project successfully completed the integration of production and sales, and completed the "4+4" high-end brand layout.
  • CR Enterprise completed the Greater Bay Area logistics strategic plan, clarified the logistics positioning and goals in the Greater Bay Area, and completed the investment in Kaida project on this basis, China Resources Logistics Kaida Center was incorporated into the warehousing logistics business management sequence; CR Enterprise and Guangzhou Nansha Modern Agricultural Industry Group Corporation reached a strategic cooperation agreement to jointly develop Nansha logistics projects.
  • CR Enterprise established CRE Smartech (Shenzhen) to empower the consumer goods industry and new retail with high technology.
2021
  • CR Enterprise has formulated a new strategic plan, positioning itself as the main force for Hong Kong’s business development, the pacesetter for overseas business expansion, and the enabler for new industry incubation of CR Group. CR Enterprise defined a new “321” strategy on industrial layout and investment direction, which is developing and expanding 3 existing businesses of Logistic and Warehousing, Commercial Property, and coffee, incubating and cultivating 2 new industries of plant-based protein and senior care services, speeding up innovation and technology business. During the year, CR Enterprise promoted business development and organizational restructuring, which preliminarily transformed it from a diversified consumer goods company to an industrial investment platform of CR Group. Meanwhile, CR Enterprise was committed to building a value-creating headquarters and strengthening its investment and technology innovation functions.
  • CR Enterprise took over the equity interest in OATLY Oat Milk held by CR Group. The equity and management rights of CR Verlinvest were transferred to CR Enterprise; the management rights of Snow Beer, C'estbon Beverage, and Ng Fung were transferred to CR Group.
  • CR Logistics, a subsidiary of CR Enterprise, continued to expand its warehousing scale in Hong Kong, completing the acquisition of the Tuen Mun and Fanling logistics projects, adding 620,000 square feet of warehousing space.
  • CR Enterprise actively promoted cooperation with the HKSAR government, universities, Science and Technology Parks, and other organizations. We have signed contracts with the City University of Hong Kong, the Chinese University of Hong Kong, Fung Investments, and Hong Kong Science & Technology Parks Corporation to coordinate resources, build a platform for collaboration, and help Hong Kong become an international innovation and technology hub.
2022
  • CR Enterprise actively implemented the Group’s strategy of being the main force in Hong Kong’s business development. Our CR Logistics has acquired three warehouses in Sha Tin, Chai Wan, and Sheung Shui and completed the acquisition of the Zhongshan Banfu Project in the Greater Bay Area at the right time. CRE Property Investment, renamed CRE Property, acquired a shopping mall in Wan Tau Tong Square, Tai Po, Hong Kong, for HK$1.36 billion. Pacific Coffee Hong Kong continued to maintain the second market size within the industry and was actively creating the sub-brands, Moojoo and Quik D.
  • CR Enterprise achieved breakthroughs in organizational mechanisms, research projects, and technological innovation investments and completed the equity transfer of Shenzhou Space Biotechnology Group and City Super. We took over the China Resources Research Institute of Science & Technology, set up the first three specialized research institutes in Life and Health, Intelligence and Digitalization, and New Materials, and established joint research centers with well-recognized universities, research institutes, and R&D enterprises.